POST...
OR PAY

Look. You've got sh*t to do. 

You’re damn good at what you do.
When you’re in your work—coaching, guiding, holding space—you’re in flow.
But when it comes to marketing that work and building your business?

You freeze. You stall. You disappear.

Because you’ve internalized the worst of what you’ve seen:
You’ve been sold something that turned out to be crap.
You’ve been influenced by someone who turned out to be a scam.
You’re drained by the pressure to perform and scared that your genuine desire to serve will be lost in a world that rewards surface over substance.

But digital detoxes don’t grow revenue, so you finally post:
10 views. 2 likes. 0 clients.

So you blame the algorithm.
Swear off social media.
You commit to sourcing your clients in person and rely on referrals.

And that's one way to do it.

But deep down you know that social media isn’t going anywhere.

And if we want to thrive in this digital reality, we have to finally evolve with it...

Not resist it.

The real reason you're stuck: 

Social media and sales aren’t hard just because you don’t know how...

It's hard because you're stuck in a bizarre digital identity crisis:

📌 One foot in your analog childhood: where connection included in-person eye contact and authenticity didn’t require a curated caption.

🤖 One foot in an AI-drenched future: where you’re supposed to be a personal brand, marketing team, content creator, and coach... all at once.

You were raised on Oregon Trail and landlines. Now you’re expected to distill your life’s work into a 6-second video for a dopamine-depleted audience with the attention span of a goldfish and the scroll speed of a slot machine.

It’s confusing (and draining) AF trying to DIY this on your own.

Because you’re not trying to be an influencer. You’re actually trying to help people.

And yet, if no one knows you exist, you can’t help them. And in today's digital world, you have to tell them... over and over and over again. 

But consistent visibility and sustainable posting takes more than a plan:

It requires unforced creativity, accountability and a regulated nervous system.

How you'll commit 
(for real)

Sure, you could take another DIY marketing course full of content pillars and pep talks… but zero accountability.

Or outsource to a $$$ agency, only to spend more time editing their posts than it would take to write your own.

You could even ChatGPT the whole thing… and end up with a caption full of em-dashes that scream AI. 🙃

I know... because I’ve done it all.

And every time, I landed back at square one.

As I committed to mastering the skills of showing up, speaking clearly, and selling with confidence, it made me a better coach, better communicator, and yes, a better marketer.

Without the sleaze, burnout, or inner critic.

In this program we take it one step further so you don't have to spend almost a decade figuring it out on your own like I did.

Because you know what actually works?

✔️ A little skin in the game
✔️ Real community support
✔️ Unpacking the old beliefs keeping you stuck and playing small
✔️ Just enough pressure to follow through

That’s why we built Post or Pay: a psychology-backed approach that’s part compassionate coaching, part lovingly direct get-it-done energy.

Don’t post? Pay $1.
Missed posts go into the monthly cash pot 💸 and someone who did show up wins it.

And although we focus on (eventually) posting daily, it's not the actual end goal. It’s the process that reveals everything.

We don’t just teach you how to post.
We help you figure out why you’re not.

Every time you show up—even imperfectly—you heal the part of you that thought you had to hide.

✨ You learn what’s really blocking you.
✨ You witness the stories that still hold power.
✨ You realize visibility is the growth edge—not the reward.

It’s not just a content calendar.
It’s not a formula for going viral.
It’s a reckoning. A re-wilding.
A reclamation of your voice.

IS POST OR PAY RIGHT FOR YOU? 

Have you ever felt like you should be posting… but somehow, you keep avoiding it?

I'm here to tell you that you’re not lazy. You’re not unmotivated!

You’re just stuck in a loop of overthinking, perfectionism, and fear of being seen.

If you've been spinning your wheels trying to “show up” online but keep freezing, ghosting, or spiraling every time you open Instagram—Post or Pay was made for you.

We won’t just teach you how to create content.

We’ll help you understand why you’ve been avoiding it—and give you the strategy, structure, and support to move through it.

This is for the coach, creator, or business owner who’s ready to:

• Build a consistent posting habit (without burning out)
• Share their voice online with confidence and clarity
• Stop hiding and start magnetizing aligned clients
• Make content fun again—and stop letting it have power over you

If you're tired of sitting on the sidelines of your own business...

We’ll help you take action, build momentum, and show up like your future self already is.